That’s right my friends you are in charge of your destiny. Not me, not your kids, not your market, not your spouse… YOU and only you!!
I get so many emails from Makeup Artists who are lost or have lost their passion for this business. Either through life burdens, or they have just stagnated in their career. I get it! I’ve been there!
The only person who can make it all better is you! Nobody else can do it for you. You have to put your big girl panties on, crack your knuckles and get down to business and do your freaking job! How many times do I have to tell you it’s more than makeup?
HERE ARE 4 BITS OF ADVICE TO GET YOU ON TRACK
Research research research! There are always new tips and tricks out there in the marketing world. Things change in business at a rapid pace these days. It is imperative that you stay on top of things. What was working five years ago may no longer be working today. And vice versa, things that were working five years ago that you may have forgotten about, are probably more useful today than they were back then. Use Google, listen to podcasts, read blogs! Get inspired to get moving!!
Network! Time to think outside the box. You may have to actually leave your house to do this properly. But just do it! Because people are NOT going to come randomly knocking on your door saying “Hello, I need a fabulous makeup artist, does one live in this household?” Never gonna happen! Be present in your market! Be fearless! Talk to the people in the industry you want to be a part of. Look for opportunities, make opportunities! Don’t wait, make it happen!
Remember! Remember the reason you got into this business in the first place. Why did it light your heart on fire? Write it down every day in a journal. Make a sign, put it on your bathroom mirror. Keep that fire burning. Because nobody cares about your dream more than you!! It’s the truth, own it!
Ask for help, If you need a babysitter ask a family member or a friend to help you out. If you need a business class, look into your local chamber of commerce or church organizations. There are plenty of free resources out there in your community. You just have to look for them. Ask your spouse to do an extra load of laundry to help give you a bit more time at the computer to do more marketing.
Be bold and be proud of your dream. Don’t Let the naysayers get into your head. Manifest the positive outcome that you deserve.
Pick yourself up off the floor, get your butt off of the couch, dust off your business hat and make this career happen! It’s all you babe and nobody else! Say the words out loud “I am enough!” Because you are enough, and you can do this for yourself.
Happy days, Mary RC